Technical SEO Audit
On-page SEO and technical SEO are the foundations of getting your website to rank in the search results. While your website may be designed for a clean user experience, you may be missing out on valuable traffic opportunities. My technical SEO audits are handcrafted by me to specifically to create a solid website structure for optimal organic search rankings.
My technical SEO audits are broken down into 20 categories. Below are some of the categories that will be covered in the SEO audit.
TECHNICAL SEO AUDIT
During my technical SEO audit, I’ll perform a full content analysis to discover pages with thin, duplicate, or hidden content. I’ll also pull a list of under-optimized pages with low click through rate and suggestions on how to fix.
I’ll analyze your site architecture to expose issues to your directory structure and determine if you’re URLs are organized and optimized to a proper keyword mapping. I will pull your broken site links along with recommendations of how to fix.
Page load time, caching, and extensive HTTP requests are all things search engines take into consideration when ranking your website. I will dive into your page speed performance and work with your developers to clean up CSS and Javascript.
SEO AUDIT FAQ
What’s included in the technical SEO audit?
Here are some of the findings you’ll discover in a technical SEO audit:
- Keyword mapping paired with site architecture for improved user experience
- Content analysis
- Inbound link audit
- In-depth analysis of page speed and overall website performance
- Indexing and crawling issues with sitemap and robots.txt
- On-page SEO revisions (meta data, header tags, image alt tags, etc.)
My technical SEO audits are broken down into 20 different categories each with a recommendation to improve your website for organic ranking success.
How often should I get a technical SEO audit?
I perform an SEO audit during these key times:
- Every time you launch a new website or campaign
- Once a year
What are the benefits of a technical SEO audit?
A technical SEO audit helps to make sure your website is optimized for on-page SEO for increased visibility in the search engines. Most websites have the idea of “build it and they will come,” but with the changes to the Google algorithm, that isn’t always the case. It’s the website performance that pushes the users to come.
After a technical SEO audit, you will see a significant gain in traffic and conversions.
What happens after the SEO audit?
I will deliver my SEO audit findings in Basecamp broken down by tasks. I will continue to provide ongoing support to ensure long-term SEO success. Here’s how:
- A prioritized action plan in Basecamp that includes step-by-step recommendations for fixing identified problems.
- Instructional screenshots to implement redirects, schema, CMS changes, and more.
- Technical SEO training for your internal team.
How long does the SEO audit take?
Technical SEO audits vastly depend on the size of your website and technical discoveries along the way. I try to keep my technical SEO audits delivered within 30 days.
